The processor that brings the best out of OLED's beauty
The same powerful processor used to drive our 8K TVs precisely analyzes image data to bring out the intense contrast of OLED, with pure blacks, peak brightness and truly realistic pictures.
Sound and picture in harmony—the screen is the speaker
By having the screen act as the speaker, sound and picture work perfectly together with sound coming from the right place on the screen for a more cinematic experience.
Supreme picture quality and sound, whatever the environment
Sit back and enjoy the best possible viewing experience. Sony’s unique ambient optimization technology automatically adjusts picture and sound to your environment.
Digitally compressing pictures from film to TV compromises quality and your experience. Unique features let you enjoy studio-quality entertainment in your own home, just as the director intended.
The processor that brings the best out of OLED's beauty
The same powerful processor used to drive our 8K TVs precisely analyzes image data to bring out the intense contrast of OLED, with pure blacks, peak brightness and truly realistic pictures.
Boosting colour and contrast for extra depth and realism
See real-world colours, discover the detail in deep shadow and bright highlights. With Pixel Contrast Booster, colour and contrast are enhanced in bright areas so you can enjoy scenes full of lifelike shades and hues, more depth, fine texture and the pure black contrast that only OLED can deliver.
Edge-type LCD
Conventional OLED
Sony’s OLED with Pixel Contrast Booster
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Making colour and contrast more real
Object-based HDR remaster
With Object-based HDR remaster, the colour in individual objects on screen is analyzed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Since objects are remastered individually, this TV can reproduce greater depth, textures, and more realistic pictures.
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Supreme resolution, whatever you’re watching
Any kind of content can be upconverted to lifelike 4K resolution with Sony’s unique features. Our Picture Processor X1™ Ultimate, twice as fast as the X1™ Extreme, precisely analyzes and processes data to enrich 4K pictures with real-world detail and texture. Even images filmed in 2K and Full HD are upscaled to close to 4K by 4K X-Reality™ PRO using a unique 4K database. Resolution of each subject is then optimized by Object-based Super Resolution to reproduce virtually real-world textures.
Reproduces a wider, more precise range of colours
By widening the colour spectrum, TRILUMINOS powered by our X1 processors reproduces more colours than a conventional television. It analyzes and processes data in every image to make colours even more natural and precise so pictures are closer than ever to real life.
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Making fast-moving scenes bright and clear
With pictures created by millions of individually controlled pixels, everything is sharp and clear on OLED. And with our X-Motion Clarity™ technology, even fast action stays smooth and clear. Moving images are precisely controlled to minimize blur so that pictures remain true with less loss in brightness during high-speed scenes.
Beautiful colours from any angle
Watching TV from the sides is now as satisfying as from the centre. Our self-illuminating OLED panel keeps colours consistent and true, wherever you’re watching.
Sound and picture in harmony—the screen is the speaker
By having the screen act as the speaker, sound and picture work perfectly together with sound coming from the right place on the screen for a more cinematic experience.
Incredibly immersive sound from the screen
Sound on conventional TVs with a speaker located below the screen is often out of sync with the picture. With our Acoustic Surface Audio, the screen is the speaker. An innovative actuator behind the screen vibrates discreetly to create sound, so what you hear comes from the place in the scene where the action is happening—dialogue from characters, engine noise from a car.
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Innovative actuator
An innovative actuator behind the screen vibrates discretely to create sound.
Power your soundtracks
With a subwoofer integrated into the rear of the TV, you’ll hear more dynamic, bass-heavy sound—ideal for action movies and music.
Sound flows around you with Dolby Atmos®
Be surrounded by sound as if you are right there in the scene. With Dolby Atmos, sound comes from above as well as from the sides so you can hear objects moving overhead with more realism for a truly multi-dimensional experience.
Enjoy multidimensional sound with S-Force Front Surround
Hear sound as you would from a separate multi surround speaker. By upconverting inputs, S-Force Front Surround virtually reproduces a multi surround speaker system within your TV so you can enjoy all the thrills of more immersive sound.
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Clearly hear voices
With Voice Zoom, you can hear human speech clearly without having to turn up the volume—ideal for news bulletins and documentaries.
Supreme picture quality and sound, whatever the environment
Sit back and enjoy the best possible viewing experience. Sony’s unique ambient optimization technology automatically adjusts picture and sound to your environment.
Brightness refined for your room
On conventional TVs, brightness stays the same regardless of light in a room, resulting in pictures that are too dark or bright. This 4K OLED TV includes an embedded light sensor that optimizes picture brightness to room conditions, boosting brightness in light rooms and reducing it in dark ones, so you get the perfect view.
Brightness reduced in dark room
Brightness increased in light room
Sound tailored to your environment
Sound experience can change depending on your room environment. For example, curtains absorb sound, while objects in front of the TV can disturb the passage of sound, compromising the quality of what you hear. This 4K Ultra HD TV detects objects and reproduces sound that’s enhanced and optimized to your room.
Discover 400,000+ movies and shows in one place. Control your TV with your voice and effortlessly watch content from your smartphone on TV.
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Open the door to unlimited entertainment
Choose from a wide variety of movies, shows, music, games, sport and more with Android TV, simply by talking to your BRAVIA. Chromecast built-in lets you enjoy mobile apps on your TV, and with Google Assistant and smart speakers, you can control TV and smart devices with your voice.
All your favourite content and services in seconds
Watch what you love. Control it with your voice
You can ask your Google Assistant to find your favorites. It's truly effortless and offers the ultimate viewing experience. Control your Sony TV and other connected devices using your voice – there's no smarter way to run your life.
Over 5,000 apps, more than any other smart TV
Sony’s Android Smart TV has an unbeatable number of apps. Choose the ones that make your life more fun and entertaining.
No more waiting
Apps start fast and there’s no more waiting when you switch between apps—Netflix starts 3x faster than before.
Netflix have created an easy way for you to identify TVs with better performance, easier app access and new features that make for a better smart TV. Netflix-recommended TVs help you enjoy popular shows and movies with a dedicated button and voice control.
This mode was specially developed to enjoy Netflix originals and reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator's vision and intent is faithfully preserved.
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Get started with just one button
Sony TVs have a dedicated Netflix button, so you can start streaming with just one click.
Easily connect to your favourite compatible devices
Supersize your smartphone favourites
Quickly and easily enjoy your favourite videos, photos, games and more from your iOS or Android devices on the big screen.
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Easily control your smart home
Use your voice to control smart-home devices throughout your home. Adjust lighting or control other connected devices.
A remote that's easy to use
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Easy control with smart remote
Connect set-top boxes and other devices via HDMI to your OLED Smart TV and control them all using one smart commander. A slimmer, more rounded design with built-in voice control microphone and enhanced button layout makes it really easy to use too.
When pictures are digitally compressed from film to TV, quality is compromised and your experience is not as the director intended in the studio. A wide range of unique features lets you enjoy studio-quality entertainment in your own home, just as the director intended.
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Enjoy studio quality with Netflix Calibrated Mode
This mode was specially developed to enjoy Netflix originals and reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator's vision and intent is faithfully preserved.
Embrace the thrills of the cinema
Enjoy cinematic thrills at home. Dolby Vision™ brings scenes vividly to life for authentic viewing, while Dolby Atmos™ fills the room with immersive surround sound.
To address colour variations from the production process, this TV is ready to use Portrait Displays’ high-performance Calman auto-calibration software. This allows an unprecedented level of calibration and the ability to fine tune adjustments simply not possible through conventional picture settings. It delivers high-fidelity colour reproduction that’s true to the original TV signal and can even adapt to the subtlest changes in colour that may occur over time. This TV is Calman Ready, allowing customers to benefit from software used by visual creators in post-production, quality-control workflows, further demonstrating our commitment to deliver pictures with professional-grade colour-calibrated accuracy in the home.
Sony is committed not only to offering products, services and content that deliver exciting experiences, but also to working towards our goal of a zero environmental footprint throughout our business activities.
Dynamic Backlight Control, or pixel-level lighting control, helps improve energy efficiency by adjusting display brightness as picture content changes
Power Saving Mode helps save energy by adjusting the display brightness
Display Off Mode helps save energy by turning the picture display off without needing to put the TV into full stand-by mode, so audio can still be enjoyed
